The big guide to video communication in HR

Video communication in HR plays a central role in the modern working world. It enables companies to interact effectively with employees, conduct training and strengthen the corporate culture. This guide highlights the various ways in which video can be used in HR and shows how AI-supported avatars can revolutionize this process.

1. importance of video communication in HR

Video communication offers numerous advantages for HR departments:

• Increased efficiency: videos can be used repeatedly, saving time and resources.
• Flexibility: Employees can access training and information anytime and anywhere.
• Engagement: Visual content promotes the attention and understanding of employees.

2. possible uses of videos in HR

a) Onboarding new employees

Introductory videos help new team members to quickly familiarize themselves with the corporate culture and processes. They offer a consistent message and speed up the induction process. More on the topic of image films

b) Training and further education

Complex content can be communicated efficiently with training videos. Employees can learn at their own pace. Discover professional film production

c) Internal communication

Regular video updates from the management level or specialist departments promote transparency and cohesion within the company. More about media training at TVT.media

d) Recruitment and employer branding

Authentic videos that provide insights into everyday working life and corporate culture strengthen employer branding in the long term.

3. integration of AI-supported avatars in HR videos

As technology advances, AI-supported avatars offer innovative solutions for video communication in HR:

• Personalized content: AI avatars can convey individual messages in a CI-compliant and consistent manner.
• Multilingualism: With tools such as Synthesia.io, content can be scaled in over 80 languages.
• Cost efficiency: Recurring content can be produced automatically without the need for filming.

TVT.media is a certified partner for AI video production with Synthesia. Learn more

4. best practices for the use of videos in HR

• Clarity and conciseness: Keep videos short, focused and thematically clear.
• Professional quality: Good picture and sound quality support your professionalism. Rent a studio in Cologne
• Interactivity: Integrate feedback elements such as questions or CTAs to query knowledge.
• Accessibility: Pay attention to subtitles and transcribed content.

5. challenges and solutions

• Technical hurdles: Solvable through cloud-based tools and mobile compatibility.
• Acceptance: Reservations can be overcome with media training and change communication.
• Data protection: TVT.media supports GDPR-compliant video production.

6. outlook for the future

The relevance of videos in internal communication will continue to increase. Future formats such as 360° video, avatars in real time or AR elements will help shape the HR of tomorrow. Get started now - get in touch.

Frequently asked questions (FAQ)